Retail Territory Manager - North, Wales and Midlands (Business Development & Ops)

Date: 9 Jul 2024

Location: Cheshire, GB, CH65 4HB

Company: essaroiluk

Retail Territory Manager


  • Competitive Salary
  • 10% Company Contribution Pension rising to 15% with service
  • 25 days Holiday, increasing with service
  • Private Medical Insurance
  • Additional Flex Benefits- including Holiday Purchase
  • Access to Employee Assistance Programme with Exclusive access to a range of Discounts
  • Free Secure on Site Car Parking



About the Company


Do you want to work for a company that’s playing a leading role in delivering the North West’s low carbon future?  EET Fuels (Trading name of Essar Oil (UK) Limited) produces over 16% of the UK’s road transport fuels, provides key feedstocks to Britain’s petrochemical industry and is investing in developing low carbon fuels.


We are a major supplier in the North West and beyond with customers including most of the major retail brands operated by international oil companies and supermarkets, Manchester Airport, leading commercial airlines and the region’s trains and buses.


And we’re central to the innovative HyNet project which is redefining energy to achieve our regional low carbon ambitions and national policy targets. 


We employ over 800 expert and engaged colleagues, who are at the heart of everything we do.  The company has an embedded safety culture, technically challenging work across all the different parts of the business and some of the best training available in the energy industry.


For more information, please visit


Please note, we work with a carefully selected set of recruitment agencies, and we are not looking to add to the current preferred suppliers list. We are unable to accept representations from agencies that are not on that preferred supplier list.

**The Role


Following the success of our recent acquisitions and the launch of our company leased dealer operated (CLDO) business model for our retail business, we have ambitious plans to accelerate the growth of our Essar retail brand and rapidly scale up our forecourt network across the country.


With a fresh approach to forecourt retailing and seamless integration with our Stanlow refinery which is set to become the UK’s first low carbon process refinery, we’re redefining forecourt experiences and transforming filling stations into hubs of community convenience with the brands and services customers want and need.


We currently have an exciting opportunity for Retail Territory Managers for both Business Development and Ops to join our retail team.  The role is responsible for managing a regional territory in the acquisition of both fuel supply agreements and leasehold contracts, with the objective of significantly growing Essar branded retail presence within the territory.


The ares would be-


1. Northern England

2. Wales & Midlands


Principal Accountabilities:

  • Understand the Retail Fuels market.
  • Implement the sales strategy to drive Essar Retail territorial growth, identify and convert both wholesale (branded) fuel supply and long-tenure petrol station lease contracts.
  • Achieve KPI growth targets set for the territory. Undertake bi-weekly sales reviews.
  • Maintain accurate, complete, and timely quality of work.
  • Monitor and anticipate competitor activity and implement appropriate response strategies by working with relevant stakeholders.
  • Build good relationships with existing and prospective Dealer customers: to optimise sales and grow a pool of potential Commission Operators to run sites.
  • Maintain close relationships with property agents and brokers.
  • Ensure Catchment & Competitor analysis and Financial Models are accurate and complete.
  • Draft and formulate sales proposals: negotiate, close and on-board contracts promptly.
  • Work in close liaison with Network Planning, On-boarding and Legal colleagues to promptly implement commercially agreed contracts.
  • Ensure the CRM system and all sales related documentation is always: accurate, complete, and up to date.
  • Ensure sales policy and processes are adhered to.


**About You


Our ideal candidate should have a degree in a relevant subject or significant experience within the UK retail fuels sector, market, retailers and competitors.  You should also have significant experience in sales negotiation with a record of sales success and closing long-tenure contracts.  You should also have a strong business acumen and the ability to translate data into clear insights.  You should be able to implement sales growth plans with a record of success and build strong relationships with internal and external stakeholders.


Working as part of a team, with strong contribution to business objectives and have excellent time management and organisational skills with excellent written and verbal communication skills.  You should also have the ability to manage complex competing priorities and sales related processes.


Closing Date


This vacancy will close on 09 August 2024.